A Windshield Replacement Shop

Boosting Online Presence and Brand Recognition

WebsiteSEO.ca transformed Ottawa Auto Glass’s online visibility by implementing a tailored SEM and SEO strategy. Despite offering top-notch auto glass repair and replacement services, the company struggled with brand recognition. Through strategic digital marketing and optimized online strategies, WebsiteSEO.ca helped Ottawa Auto Glass reach a broader audience, scale operations, and stand out in a competitive market.

About the client

37%

Average increase in sales for our clients

100%

Google and Facebook-certified team

81%

Results improved compared to previous agencies

282,000+

Leads generated so far…

Objectives

Turning a Vision into Reality

Increase Online Visibility

Improve the website’s ranking on search engines, aiming to appear on the first page for prime keywords related to auto glass services.

Brand Building

Establish Ottawa Auto Glass as a reputable brand in the local market.

Business Expansion

Scale operations from one location to multiple locations through increased customer acquisition.

Strategy

Transforming Ottawa Auto Glass’s Online Presence with SEO Excellence

WebsiteSEO.ca implemented a comprehensive strategy for Ottawa Auto Glass, focusing on website development, content creation, and SEO optimization. They rebuilt the website with an SEO-friendly structure, enhanced user experience, and mobile compatibility. The team also created high-quality, optimized content, improved on-page SEO, and executed off-page strategies to build local visibility, all while providing ongoing monitoring and performance reporting to ensure continuous growth.

Website Development

Initial Analysis

The team conducted a thorough analysis of the existing website, identifying areas for improvement in design, user experience, and content.

Design and Development

WebsiteSEO.ca built a new, responsive website from scratch. The website was designed with

Content Strategy

Keyword Research

Identified prime keywords related to auto glass repair and replacement services in Ottawa.

Content Creation

Developed high-quality, SEO-optimized content, including service pages, blog posts, and FAQs. The content highlighted the use of OEM glass from industry leaders like PPG, Pilkington, and Ford Carlite, emphasizing the company’s commitment to quality.

On-Page SEO

Technical Optimization

Enhanced site speed, fixed broken links, and ensured proper indexing by search engines.

Schema Markup

Implemented structured data to help search engines understand the website’s content better.

Off-Page SEO

Link Building

Developed a strong backlink profile through guest posts, business directories, and partnerships with local automotive blogs.

Local SEO

Optimized Google My Business listing and built citations on local business directories.

Monitoring and Reporting

Analytics Setup

Configured Google Analytics and Search Console to track performance.

Regular Reporting

Provided monthly reports detailing traffic growth, keyword rankings, and other key performance indicators (KPIs).

Results

We firmly believe in the power of collaboration to achieve greatness

In just 90 days, WebsiteSEO.ca’s strategy delivered outstanding results for Ottawa Auto Glass. The website secured top positions for key search terms, increasing organic traffic by 300%. The business saw enhanced brand recognition, often outranking national competitors, and experienced rapid expansion, growing from a single location to multiple sites. This partnership showcases the transformative power of effective SEO and SEM strategies in driving significant business growth and establishing Ottawa Auto Glass as a local industry leader.

First Page Ranking

Increased Traffic

Brand Recognition

Business Expansion

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